Parity in cycling

Parity in cycling has been an issue for a long time and is finally, in the last decade, being addressed. Coming first from ski jumping, before cycling, where women were not even able to compete in the Olympics until 2014 (whereas, men have been competing since the inception of the Winter Olympic Games in 1924), gender parity was a huge issue.


Five reasons why you need a fat bike

Fat bikes are built and designed for all sorts of trails and terrain and are great for handling loose conditions like snow, dirt and mud. Our experts at Now Bikes share five reasons why you should invest in a fat bike.